News-style video is always about a specific event, product, time, or place.
Almost always, it's one or more interviews interspersed with a reporter tying the interviews together with a specific point of view. Product releases, innovations and noteworthy events can all benefit from this type of production. At its best, the news-style production can get your information out to the world on the same day it was videotaped.

- Typically the storyline is pre-written, or at least outlined.
- The footage is shot by a camera crew and brought back to the edit facility.
- If there is an abundance of interviews, a transcription service might be used to get everyone's quotes on paper for easier editing.
- The footage is loaded into the edit suite, and decisions are made and critiqued until the project is either finished or the deadline arrives.
- The footage can then be mastered to tape and distributed to TV stations, uplinked to satellite or fiber, encoded and posted on-line for further client review, mastered to DVD for duplication and distribution, or loaded onto flash drives for company meetings or sales and marketing handouts.
Productive Media has helped network and cable television, medical facilities, presidential libraries, and countless corporations get the most from their interviews by providing best-in-class service for single camera production.
